The Red Cow Sale is coming back for 2026, bringing an exciting day of travel inspiration, expert advice, holiday offers and plenty of reasons to start dreaming about your next adventure.
Run by Tour America, one of Ireland’s trusted travel agents, the Red Cow Sale has become a much-anticipated event for Irish travellers looking to discover new destinations, find great holiday opportunities and speak with travel experts.
While the official date for the 2026 Red Cow Sale has yet to be announced, there’s already plenty to look forward to.
Your Gateway to Incredible Holidays
Tour America has been helping Irish travellers discover the world for years, specialising in holidays across the USA, Canada, the Caribbean and beyond.
As a trusted Irish travel agent, our team has the knowledge and experience to help you plan everything from an exciting city break to a once-in-a-lifetime American adventure.
And Tour America is part of a wider family of specialist travel brands, meaning there’s even more holiday inspiration to discover.
More Than Just Tour America
Alongside Tour America, our travel family includes Cruise Holidays and The Travel Suite, giving Irish travellers access to specialist expertise across a wide range of holiday styles.
Tour America
Tour America specialises in unforgettable holidays to North America and beyond. Whether you’re dreaming of New York, Florida, California, Las Vegas, a USA road trip or a Caribbean escape, our travel experts can help you create your perfect trip.
Cruise Holidays
For those who love discovering multiple destinations in one holiday, Cruise Holidays is dedicated to cruise travel.
From Mediterranean adventures and Caribbean cruises to European sailings and spectacular itineraries further afield, Cruise Holidays helps travellers find the right ship, itinerary and experience.
The Travel Suite
For something a little more luxurious, The Travel Suite specialises in luxury travel and tailor-made experiences.
From luxurious resorts and unforgettable escapes to carefully planned itineraries and personalised travel experiences, The Travel Suite is designed for travellers looking for something truly special.
What Can You Expect at the Red Cow Sale?
The Red Cow Sale brings all that travel expertise together in one exciting event.
It’s a chance to discover new destinations, explore different types of holidays and speak directly with travel specialists who can help turn your ideas into a real trip.
Whether you’re planning a family holiday, a romantic getaway, a luxury escape, a cruise or an adventure across America, you’ll find plenty of inspiration at the event.
It’s also the perfect opportunity to discover destinations you may not have considered before and find out about the latest holiday opportunities.
Discover Your Next American Adventure
For Tour America, the Red Cow Sale is a chance to showcase just how much there is to discover across North America.
Imagine exploring the bright lights of New York, relaxing on the beaches of Florida, experiencing the excitement of Las Vegas or taking an epic road trip through the American West.
With so many destinations and ways to travel, there’s an American adventure for every type of traveller.
And if you’re not sure where to start, our travel experts will be on hand to help.
Looking for a Cruise?
Perhaps your dream holiday involves waking up somewhere new every morning?
The Red Cow Sale is also a great opportunity to discover more about cruise holidays through Cruise Holidays.
From sailing around the Mediterranean and Greek Islands to exploring the Caribbean, Northern Europe and beyond, cruising offers an incredible way to experience multiple destinations while enjoying everything your ship has to offer.
Or Maybe Luxury Is Calling…
If you’re looking for something truly special, The Travel Suite brings a luxury travel perspective to the wider group.
Whether you’re dreaming of an indulgent beach escape, an exclusive resort, a tailor-made itinerary or a once-in-a-lifetime experience, The Travel Suite specialises in creating memorable luxury holidays designed around you.
And There May Be a Competition Too…
What’s a travel event without a little extra excitement?
As part of the 2026 Red Cow Sale, Tour America will also be running an exciting competition, giving visitors the chance to win an unforgettable New York experience.
Full details of the competition will be announced closer to the event, so keep an eye on Tour America for updates.
Keep an Eye Out for the 2026 Date
The official date for the 2026 Red Cow Sale has not yet been announced, but we’ll be sharing more information as soon as it’s confirmed.
From American adventures and cruise holidays to luxury escapes, the Red Cow Sale is the perfect opportunity to start planning your next trip and meet the experts who can help make it happen.
So, whether you already know exactly where you want to go or you’re simply looking for inspiration, keep an eye out for the Red Cow Sale 2026.
Your next adventure could be closer than you think.
About Tour America
Tour America is a trusted Irish travel agent specialising in holidays to the USA, Canada, the Caribbean and beyond. As part of a wider family of specialist travel brands, including Cruise Holidays and The Travel Suite, we offer expert advice across American holidays, cruise travel and luxury escapes.
